by Nicole Ovadia | Jun 12, 2024 | Blog, Economic Pulse
I love writing this blog. Every time I sit down to gather my thoughts on what’s happening macro-economically and how that affects Local Advertising spending, I find comfort in the cyclicality of the data, and I love looking back on what we expected to happen to...
by Nicole Ovadia | Apr 9, 2024 | BIA, Blog, Economic Pulse
April is one of my favorite months. As we emerge from the cold of Winter, I find an extra spring in my step filled with hope, anticipation and wonder. This year, as we close the first quarter, I think it’s a ripe time to take a look around to see how things are going...
by Nicole Ovadia | Mar 13, 2024 | BIA, Blog, Economic Pulse, Local Advertising Forecast, Political Advertising
Somehow, it’s already March and I am elated to share our latest forecast with you! We have been feverishly working on updates and adjustments since November of last year, tracking the changes happening in the economy and what implications that will have on the...
by BIA Advisory Group | Dec 5, 2023 | BIA, Blog, Economic Pulse
Economic Pulse: BIA’s Monthly Quick Take for December 2023 Author: Nicole Ovadia, VP, Forecasting BIA Happy Holidays! The festive season is officially upon us as we all check our lists twice and scan our long to-do lists. Many have begun getting ready for the...
by BIA Advisory Group | Oct 30, 2023 | BIA, Blog, Economic Pulse, Political Advertising
It is absolutely amazing to me that we are at the end of October already. Things here at BIA have been quite busy the last few weeks as we were feverishly working to publish our latest forecast updates in time to help with the budget prep that we know is going...
by BIA Advisory Group | Aug 28, 2023 | BIA, Blog, Economic Pulse, Political Advertising
With the first Republican Primary debate happening last week, there is no denying that the 2024 Presidential Election Cycle is upon us. While the actual election isn’t scheduled for more than 14 months from now, it’s not too early to consider the implications...