Premier go-to experts for guidance on local media and advertising
BIA is the industry leader in delivering accurate advertising forecasts, eye-opening insights, effective strategies and reliable valuations.
Tap into BIA’s 40+ years of expertise. We’re your committed partners for driving revenue expansion and ensuring overall business success.
Discover how OOH’s digital surge is unlocking new revenue opportunities: BIA’s latest analysis: Digital Momentum in OOH.
(See how BIA helps OOH companies unlock growth in our solutions brief.)
Guiding Local Business Excellence
BIA guides local business excellence with our forecasts, insights, products, and services
Forecasts
Predictive analytics on local advertising revenue
Insights
The future of the local advertising landscape
Products
Proprietary, high-quality data for local media
Services
Strategic and tactical solutions for local media
Statewide Local Ad Forecast Reports
Examine the local advertising marketplace within a state with a BIA Statewide Local Ad Forecast Report. This unique report provides a projection of advertising investment across traditional and digital media channels within any U.S. state.
Newsletter
-
Local Media & Tech Daily - 12/16/2025Headlines Political Sales In 2026: A Checklist For Success Actionable recommendations for stations to grow their political revenue share in 2026. tvnewscheck.com Sponsored bit.ly Television Nielsen: November Viewing Driven By... Read issue
Podcast
Blog
