Valuations & Appraisals
The leading expert in broadcasting valuations and appraisals

Our clients receive high-quality media valuations and asset appraisals prepared by valuation specialists with decades of industry expertise and valuation knowledge.

BIA’s Media Valuations and Appraisals

BIA’s valuation and appraisal team has over 75 years of combined industry knowledge and expertise analyzing the media landscape. The team has prepared thousands of valuations and appraisals with an aggregate value exceeding $50 billion.

Known for our depth of knowledge and high-touch services, our team is well known and respected throughout the broadcasting industry. We consistently deliver well-substantiated valuations and appraisals that stand up to intense oversight of owners, investors, auditors, lenders, and courts.

Three foundations of our successful services:

  1. The support of BIA’s extensive proprietary broadcasting industry data that includes a complete history of radio and TV transactions, station population and mapping software, market and station revenue estimates and forecasts, and comprehensive, in-depth data on all TV and radio stations in the U.S.
  2. Decades of experience valuing broadcasting/media properties, paying rigorous attention to detail, and working closely with our clients to prepare credible valuations/appraisals.
  3. Our team includes Accredited Senior Appraisers in Business Valuation with the American Society of Appraisers.

Our clients range from single-station owners to large broadcasters with a diverse portfolio of businesses.

Working With Us

Here’s how you can engage with us:

Send an email to or contact us directly:

Lauren Ross

Lauren Ross


Expertise: Fair Market Valuations, Minority Shareholder Interest Valuations, Litigation Support and Expert Testimony


Geoff Price

Geoff Price


Expertise: Impairment Testing, Asset Appraisals, Fair Market Valuations


Valuation Team

Fair Market Valuations

Determine the total value of your company’s assets when considering acquisition, financing and estate planning.

BIA has a strong legacy of providing fair market valuations for acquisitions, financing, estate planning, litigation, and charitable contribution purposes. Our professionals have prepared thousands of fair market valuations for financial institutions and owners nationwide.

BIA delivers valuations that are accurate, independent, and defensible. Our analyses are prepared with the due diligence our clients have come to expect, and they withstand scrutiny of discerning regulatory, judicial, and taxing authorities.

Fair Market Valuations of Equity Interests

For gift and tax, shareholder buyouts and more.

Determining the fair market value of equity in a company requires significant industry and business valuation experience, and rigorous due diligence. Our experts possess the industry knowledge to skillfully and reliably determine the fair market value of controlling and noncontrolling interests in media companies.

Fair Market Valuations of Charitable Contributions

When a qualified appraisal is required

The IRS requires a qualified appraisal to be prepared if you claim a deduction of more than $500,000 for a donation of property. A qualified appraisal is made, signed, and dated by a qualified appraiser no earlier than 60 days before the date of the contribution and not later than the due date on the return on which the contribution is first claimed. BIA’s appraisers meet the definition of qualified appraisers and have the necessary experience to perform FMVs for charitable contributions.

Impairment Testing

Many clients trust BIA’s fair valuations of radio and TV FCC licenses for annual impairment testing. We consider the three approaches to value (income, market and asset-based) and work closely with clients and their auditors to produce supportable fair valuations. Understanding and correctly implementing the greenfield method and having access to the most up-to-date industry and comparable sales data is essential to withstand the audit process.

Purchase Price Allocations

BIA performs asset appraisals to assist our clients with asset allocations of purchase prices related to acquisitions of entities. Our work is supported by extensive and reliable industry data. We deliver appraisals that are accurate, independent, and defensible. Examples of our areas of expertise include:


  • Radio and Television broadcast equipment
  • Cable equipment
  • Publishing equipment


  • Broadcast FCC licenses
  • Advertiser, subscriber and customer bases
  • Retransmission agreements
  • Intellectual property
  • Network affiliation agreements
  • Leasehold interests
  • Income agreements
  • Broadcast rights agreements
  • Employment and non-compete contracts

Litigation Support and Expert Testimony

Our knowledge and experience make BIA an invaluable partner and resource in providing expert testimony and litigation support.

Attorneys and their clients rely on BIA’s in-depth industry knowledge and valuation experience for litigation services pertaining to the broadcasting industry. Rather than dabble in a variety of industries, our valuation team specializes in the broadcasting/media industry. Attorneys and their clients trust us to determine the fair market value of business enterprises, equity interests, and tangible assets, calculate business damages and lost profits, consult on a variety of issues, prepare rebuttal reports, and provide expert testimony.

Fresh Start Accounting

Plan Your Recovery from Bankruptcy

Recovering successfully from bankruptcy is a challenge that affects many businesses. Fresh start accounting allows a company to restate its balance sheet to fair value as of the day the business emerges from Chapter 11 bankruptcy protection. However, if not implemented correctly, a company could face serious challenges to its short- and long-term financial success.

BIA has a team of experts who can help your business emerge from bankruptcy and insolvency. Our dedicated staff advises companies and performs valuation services in conformity with the procedures established in SFAS 141.

Stick Value Calculators

BIA’s valuation professionals also provide Radio and TV Stick Value Calculators for underperforming stations when a formal valuation isn’t needed.

BIA/Kelsey Stick Valuations for TV

TV Stick Value Calculator

A cost-effective and useful tool that provides a starting point to estimate the potential range of stick values of a a new or underperforming TV station. Results provided within 2-5 business days.

BIA/Kelsey Stick Valuations for raddio

Radio Stick Value Calculator

A cost-effective and useful tool that provides a starting point to estimate the potential range of stick values for a new or underperforming radio station. Results provided within 2-5 business days.

Blog Topic: Succession Planning for Radio Owners

Are you considering what’s next for your business? Understanding the value of stations/businesses may be the first step in the process of succession planning.

Read our discussion on the subject and let us know how we can help: Succession Planning for Radio Owners