by BIA Advisory Group | Feb 9, 2016 | BIA, Blog, Conferences
The lawyer store is open. Avvo, the Seattle-based legal directory, education and referral network, today introduced Avvo Legal Services, a flat-fee lawyer-on-demand service for prices ranging from $35 for 15 minutes of consultation to $149 for legal document reviews....
by BIA Advisory Group | Feb 8, 2016 | BIA, Blog
Over the past year, Apple has quietly assembled search assets that could threaten to Google. That’s a bold statement of course, but it’s based on one big factor: Apple’s ownership of the user touch point that positions its own apps as default....
by BIA Advisory Group | Feb 6, 2016 | BIA, Blog
Telmetrics new President and CEO Andrew Osmak wants to avoid engaging in the “feature wars” he sees taking place among the many competitors in the call measurement space. Osmak, who took over in January, would rather use Telmetrics’ assets to...
by Suzanne Ackley | Feb 5, 2016 | BIA, Blog, SAM, SMBs
While a majority of small businesses prefer to DIY their digital advertising (58%), this doesn’t mean that these DIY SMBs don’t use agencies for other advertising purposes. A typical SMB uses multiple channels (6-12) on average for advertising and...
by BIA Advisory Group | Feb 5, 2016 | BIA, Blog, SMBs
Facebook Pages are the most prevalent form of SMB marketing according to BIA/Kelsey data. And there are currently 45 million SMBs with active Pages according to Facebook’s own data (2 million of which are paid). As we’ve discussed, this has a lot to do...
by Celine Matthiessen | Feb 4, 2016 | BIA, Blog, SAM, SMBs
One very simple way for small businesses to compete with the big players in their markets is with the help of marketing automation such as email and social media monitoring. Marketing automation helps small businesses appear and behave like a brand or corporation....
