by BIA Advisory Group | Jul 27, 2016 | BIA, Blog, Mobile-Social
Last night while conducting a local search, I encountered something strange: Business hours were served within Google’s Instant Search drop-down results (see screenshot). After polling a few peers in local search and SEO worlds, it appears this is a new...
by Suzanne Ackley | Jul 21, 2016 | BIA, Blog, Mobile-Social, SAM, SMBs
Recently Pinterest introduced several new e-commerce features that it hopes will encourage its 100 million monthly users to buy items through its website. “These features are a big step in helping Pinterest become more of a shopping hub,” said company...
by BIA Advisory Group | Jul 14, 2016 | Blog, Mobile-Social
Unless you’re hiding under a Pokéball, you’ve heard how Pokémon Go is taking over the world. The Niantic Labs creation is already the most downloaded iOS game in history and surpassed Twitter for active usage. But the most interesting part for us is the...
by Celine Matthiessen | Jul 14, 2016 | BIA, Blog, Mobile-Social, SMBs
The Pokémon Go craze has hit around and in my home with my teenager on Twitter for tips and cheats. According to SimilarWeb, more than 60% of US users who have downloaded the app use it daily, and SimilarWeb estimates Pokémon GO’s daily active users count will surpass...
by BIA Advisory Group | Jul 12, 2016 | Blog, Mobile-Social
It appears that reality is meeting the hype around conversational commerce. As we’ve covered, massively popular social messaging apps like Facebook messenger are evolving from peer-to-peer use to commerce. Though I’m bullish on that concept, one question...
by BIA Advisory Group | Jul 6, 2016 | Blog, Mobile-Social
Voice has been catapulted in the smartphone era. The telephone is 180 years old but has only been recently reinvented, as it’s bolted to a universal search and access device. An on-demand culture has boosted call volume, while AI won’t be the threat...