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Will Google Roll Out Business Attributes in Drop-down Results?

Will Google Roll Out Business Attributes in Drop-down Results?

by BIA Advisory Group | Jul 27, 2016 | BIA, Blog, Mobile-Social

  Last night while conducting a local search, I encountered something strange:  Business hours were served within Google’s Instant Search drop-down results (see screenshot). After polling a few peers in local search and SEO worlds, it appears this is a new...
Put a Pin in It – Pinterest Hopes To Become a Shopping Hub

Put a Pin in It – Pinterest Hopes To Become a Shopping Hub

by Suzanne Ackley | Jul 21, 2016 | BIA, Blog, Mobile-Social, SAM, SMBs

Recently Pinterest introduced several new e-commerce features that it hopes will encourage its 100 million monthly users to buy items through its website. “These features are a big step in helping Pinterest become more of a shopping hub,” said company...
We All Knew it Was Coming… Pokémon Go Gets Local Ads

We All Knew it Was Coming… Pokémon Go Gets Local Ads

by BIA Advisory Group | Jul 14, 2016 | Blog, Mobile-Social

Unless you’re hiding under a Pokéball, you’ve heard how Pokémon Go is taking over the world. The Niantic Labs creation is already the most downloaded iOS game in history and surpassed Twitter for active usage. But the most interesting part for us is the...
Pokémon Go: Opportunity for SMBs To Try Location Based Marketing

Pokémon Go: Opportunity for SMBs To Try Location Based Marketing

by Celine Matthiessen | Jul 14, 2016 | BIA, Blog, Mobile-Social, SMBs

The Pokémon Go craze has hit around and in my home with my teenager on Twitter for tips and cheats. According to SimilarWeb, more than 60% of US users who have downloaded the app use it daily, and SimilarWeb estimates Pokémon GO’s daily active users count will surpass...
Conversational Commerce: It’s Actually Working (Infographic)

Conversational Commerce: It’s Actually Working (Infographic)

by BIA Advisory Group | Jul 12, 2016 | Blog, Mobile-Social

It appears that reality is meeting the hype around conversational commerce. As we’ve covered, massively popular social messaging apps like Facebook messenger are evolving from peer-to-peer use to commerce. Though I’m bullish on that concept, one question...
The $1 Trillion Call Commerce Engine: A White Paper Preview

The $1 Trillion Call Commerce Engine: A White Paper Preview

by BIA Advisory Group | Jul 6, 2016 | Blog, Mobile-Social

Voice has been catapulted in the smartphone era. The telephone is 180 years old but has only been recently reinvented, as it’s bolted to a universal search and access device. An on-demand culture has boosted call volume, while AI won’t be the threat...
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