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LOCAL MEDIA WATCH

The Nexus of All Things Local

Half of SMBs say their mobile apps deliver high ROI. Mobile app retargeting can improve this.

Half of SMBs say their mobile apps deliver high ROI. Mobile app retargeting can improve this.

by Rick Ducey | Apr 5, 2018

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Six out of Ten TV/Cable Advertisers Produced a Video in the Last 12 Months

Six out of Ten TV/Cable Advertisers Produced a Video in the Last 12 Months

by Suzanne Ackley | Mar 14, 2018

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Geotargeted Ad Fraud – Types and Remedies

Geotargeted Ad Fraud – Types and Remedies

by Rick Ducey | Mar 13, 2018

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Six out of Ten TV/Cable Advertisers Produced a Video in the Last 12 Months

Retail Small Businesses See Better ROI With TV Than Digital Ads

by Suzanne Ackley | Mar 8, 2018

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Six out of Ten TV/Cable Advertisers Produced a Video in the Last 12 Months

Entertainment Small Businesses Are Digital DIYers

by Suzanne Ackley | Mar 7, 2018

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Franchisees Print and Promote Along with Digital Advertising

by Celine Matthiessen | Feb 28, 2018

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Six out of Ten TV/Cable Advertisers Produced a Video in the Last 12 Months

Traditional Still Important Part of Franchisees’ Ad Strategy

by Suzanne Ackley | Feb 14, 2018

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BIA/Kelsey’s Advanced TV Report: Data-Infused Audience Buying Growing, But Still in Flux

BIA/Kelsey’s Advanced TV Report: Data-Infused Audience Buying Growing, But Still in Flux

by Rick Ducey | Feb 6, 2018

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Three Out of Four Franchisees Plan to Increase Advertising Spend in 2018

Three Out of Four Franchisees Plan to Increase Advertising Spend in 2018

by Suzanne Ackley | Jan 30, 2018

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Six out of Ten TV/Cable Advertisers Produced a Video in the Last 12 Months

With Most Home and Trade Small Businesses Maintaining Ad Spend, What’s A Seller to Do?

by Suzanne Ackley | Jan 25, 2018

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Six out of Ten TV/Cable Advertisers Produced a Video in the Last 12 Months

Small Businesses Differ in Their Marketing Tools

by Suzanne Ackley | Jan 23, 2018

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One Big Radio Deal and a Continuous TV Deals Defined 2017.  Now, Trending Factors for 2018

One Big Radio Deal and a Continuous TV Deals Defined 2017. Now, Trending Factors for 2018

by Mark Fratrik | Jan 19, 2018

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