by Rick Ducey | Oct 27, 2017 | BIA, Blog, CTV/OTT
AdExchanger’s Programmatic I/O New York conference brought together 1,500 marketers, agencies, media, tech and other practitioners to talk about how data, tech, and business models are evolving in programmatic advertising. Day 1 consisted of instructional, hands...
by Rick Ducey | Jun 16, 2017 | BIA, Blog, Broadcast, CTV/OTT, Local Advertising Forecast, Mobile-Social
BIA/Kelsey’s announced at Vidweek’s Programmatic Summit and in its new insight report, The Rise of Advanced TV Platforms, that its updated (June 2017) local video forecast calls for linear and digital video platforms to grow by $5.4 billion from $31.9...
