by BIA Advisory Group | Sep 16, 2016 | BIA, Blog, Mobile-Social
What’s the deal with AirPods? What is ‘service commerce?’ And can a Captain Sulu hologram portend the future of local commerce? These were a few of the topics we discussed on the inaugural episode of BIA/Kelsey’s new podcast BIA/Kelsey LIVE...
by BIA Advisory Group | Jul 19, 2016 | BIA, Blog, Conferences
Local business management software company Booker has made an art out of driving leads through content marketing. It’s all about attracting new business that does’t churn or drive up the cost of acquisition. The company’s Marketing VP and content...
by Celine Matthiessen | May 18, 2016 | BIA, Blog, Conferences
Yesterday at BIA/Kelsey’s Engage pre-conference Women Leading In Local session sponsored by Advice Local, Nancy Shenker, media strategist and CEO of TheOnSwitch spoke about her new initiative, SheBoom, and offered advice on career development for women in their...
by BIA Advisory Group | Mar 8, 2016 | BIA, Blog, SMBs
Booker, a New York-based scheduling, customer-management, marketing and payments provider for service-industry small businesses, announced today it has completed its acquisition of Fredrick, an intelligent marketing automation tool for appointment-based businesses....
