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Trends in Advanced TV, Contextual Audience Networks and Programmatic TV

Trends in Advanced TV, Contextual Audience Networks and Programmatic TV

by Rick Ducey | Apr 14, 2017 | BIA, Blog

A generational change in television advertising is underway. The industry is, first at the national level but certainly moving into local television, moving beyond buying and selling based on gender/age demographics and into advanced audience targeting. USIM’s...
Can AirBnB Grab the Restaurant Reservations Space?

Can AirBnB Grab the Restaurant Reservations Space?

by BIA Advisory Group | Jan 10, 2017 | BIA, Blog, Mobile-Social, Newspapers

AirBnB, the home and apartment on-demand rental service, said yesterday it will lead a $13 million investment in Resy, a New York-based restaurant reservation service founded by entrpreneurs Gary Vaynerchuk, Ben Leventhal and Michael Montero. All have deep online...

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