by Suzanne Ackley | Apr 21, 2017 | BIA, Blog, SAM, SMBs
Last year Facebook introduced chatbots to its Messenger app, but businesses have reportedly been slow to adopt the technology. “Chatbots were always a means to an end, not an end,” said Stan Chudnovsky, head of product at Messenger. “Our goal was...
by BIA Advisory Group | Jun 3, 2016 | Blog, Mobile-Social
Workplaces throughout the tech and business worlds have been circulating Mary Meeker’s famous annual “data dump” this week. For analysts, the Internet Trends Report is like Christmas… I’ve been spending lots of time with the slides....
by BIA Advisory Group | May 31, 2016 | Blog, Conferences, Mobile-Social
Conversational commerce is the rage. And most tech giants are jumping on board, as seen at Microsoft Build, Facebook F8, and Google I/O. We also tackled the topic — zeroing in on its many local implications — at BIA/Kelsey ENGAGE (video below). As...
by BIA Advisory Group | May 23, 2016 | BIA, Blog, Conferences
Search, social, content marketing and local ad sales… these are just a few of the rapidly evolving topics within the Local Commerce Universe. Where do they all stand and what should you be doing and thinking for each? This is the question we sought to answer to...
by BIA Advisory Group | Apr 18, 2016 | Blog, Conferences, Mobile-Social
Even as messaging apps and chat bots take over the world, people still have a biological urge to communicate by voice. This applies to commerce, especially where there is complexity. And complexity tends to happen in high-consideration, high-value products like cars....