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Top Marketing Tools and Services Small Businesses Are Planning to Add Next Year

Top Marketing Tools and Services Small Businesses Are Planning to Add Next Year

by Suzanne Ackley | Dec 15, 2017 | BIA, Blog, SAM, SMBs

All small businesses want for Christmas is a way to better connect to their customers, according to new research from BIA/Kelsey’s Local Commerce Monitor™ (LCM) survey of Small Businesses (SMBs). The LCM, Wave 21 survey reveals what marketing services and tools...
Small and Mid Size Businesses Want Flexibility In Their Marketing Cloud

Small and Mid Size Businesses Want Flexibility In Their Marketing Cloud

by Celine Matthiessen | Sep 1, 2016 | BIA, Blog, SAM, SMBs

A recent study from Campaign Monitor and Market Cube on small and mid-size businesses use for marketing tools found that an all-in-one marketing cloud solution is not the answer. Small and mid-size businesses use a variety of advertising and marketing tools and,...

SMB Data Point of the Week: Franchisees Have More Aggressive Plans Than Other SMBs

by Suzanne Ackley | Aug 18, 2016 | BIA, Blog, Mobile-Social, SAM, SMBs

Franchisees are more likely to use, and spend for, the newest media, platforms and technology, according to BIA/Kelsey’s Local Commerce Monitor™ survey of small and medium sized businesses (SMBs). Franchisees were more likely to use newer mobile platforms, such...

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