by Suzanne Ackley | Aug 25, 2017 | BIA, Blog, SAM, SMBs
Advertisers in BIA/Kelsey’s Local Commerce Monitor™ annual survey of small and medium businesses that use directories (including Internet and Print Yellow Pages) spent more on advertising overall than those advertisers who don’t use directories. The...
by BIA Advisory Group | Aug 23, 2016 | BIA, Blog, Conferences
Yellow Pages Limited CEO Julien Billot has transformed Canada’s leading directory publisher into a digital media and marketing powerhouse. He has it on a path to restoring customer and revenue growth. That’s all a lot harder than it sounds. Key to YP...
