by Celine Matthiessen | Jul 20, 2018 | BIA, Blog, Mobile-Social, Verticals
BIA forecasts that the spend on retail will increase to $32.93 billion by 2022. With the increase in mobile usage throughout this forecasted period, mobile advertising is going from 7.9% of the total retail spends in local to 12.7% in 2022. Amazon and the rise of...