703-818-2425 |  info@bia.com  |  Client Login  |  Shop  |  Blog  |  Podcast

  • Follow
  • Follow
  • Follow
  • Follow
  • Forecasts
    • U.S. Local Advertising
    • Traditional and Digital Media
    • Business Verticals
  • Products
    • ADVantage: Local Ad Revenue
    • MAPro: Broadcast & Publisher Data
      • MAPro Breeze
      • Transactions: TV & Radio
    • Investing In Publications
    • FCC Monitoring
  • Insights
    • Latest Reports
    • Daily Newsletter
    • Leading Local Insights Podcast
    • Local Media & Technology Blog
    • Transactions: TV & Radio
  • Services
    • Valuations & Appraisals
    • Strategic Advisory Services
    • Share of Wallet Analysis
    • Competitive Intelligence
    • Custom Research
    • Investment Banking
  • About
    • About Us
    • News Room
    • Management Team
    • Analyst Team
    • Contact Us
Login
Become a Client
SMBs Advertising on Local TV & MVPDs: Building Data-Driven Campaigns from Customer Lists

SMBs Advertising on Local TV & MVPDs: Building Data-Driven Campaigns from Customer Lists

by Rick Ducey | Jun 4, 2018 | BIA, Blog, Broadcast, SAM, SMBs

Small and medium-sized businesses (SMBs) have out-sized marketing power with the range of integrated advertising technology (adtech) and marketing technology (martech) platforms that are affordable for businesses with less than 100 employees. For any business to...

(703) 818-2425       info@bia.com       Shop        Daily Newsletter       Contact

Forecasts

  • U.S. Local Advertising
  • Traditional and Digital Media
  • Business Verticals
Become a Client
Login

Products

  • ADVantage: Local Ad Revenue
  • MAPro: Broadcast & Publisher Data
    • MAPro Breeze
    • Transactions: TV & Radio
  • Investing In Pubs

Insights

  • Latest Reports
  • Daily Newsletter
  • Leading Local Insights Podcast
  • Local Media & Technology Blog
  • Economic Pulse

Services

  • Strategic Advisory Services
  • Share of Wallet (Sow) Analysis
  • Valuations & Appraisals
  • Competitive Intelligence
  • Custom Research
  • Investment Banking
Copyright © 2025 BIA Advisory Services | All Rights Reserved

Privacy Notice