by Rick Ducey | Sep 13, 2017 | BIA, Blog, Broadcast
BIA/Kelsey’s new “Fireside Chat” series features lively interactions with industry thought leaders who take a break from the press of day-to-day business to offer up some perspective. We launch this series with our new Executive-in-Residence...
by Celine Matthiessen | Oct 13, 2016 | BIA, Blog, Broadcast, SAM, SMBs
Small businesses use multiple channels for advertising and promotion, both paid and free. In our most recent Wave 20 of the Local Commerce Monitor™ (3Q/2016) small businesses that use broadcast in their mix of advertising have big advertising budgets that have...
by BIA Advisory Group | Jun 14, 2016 | BIA, Blog, Broadcast, Vantage Point
This is the latest in BIA/Kelsey’s Vantage Points series. On a semi-weekly basis, it will tap the perspectives of various lookout points from around the local media and tech sectors. The views expressed do not necessarily reflect that of BIA/Kelsey. Please...