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Small Businesses Differ in Their Marketing Tools

Small Businesses Differ in Their Marketing Tools

by Suzanne Ackley | Jan 23, 2018 | BIA, Blog, Mobile-Social, SMBs, Verticals

Small businesses use technology and tools along with their advertising and marketing to run their businesses. Depending on the type of small business there are differences in what they use and adopt.  We delve into the differences and similarities of small businesses ...
SMBs Use Multiple Mobile Ad Channels: Text Messaging Leads in Use

SMBs Use Multiple Mobile Ad Channels: Text Messaging Leads in Use

by Suzanne Ackley | Mar 1, 2017 | Blog, Mobile-Social, SMBs

45.5% of small businesses use at least one type of mobile advertising, according to Wave 20 of our Local Commerce Monitor™ survey of small businesses (Q3/2016). Among the mobile advertising channels, text messaging was the most popular with small businesses and...

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