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Mobile Ad Spend By Local Businesses Is Growing

Mobile Ad Spend By Local Businesses Is Growing

by Suzanne Ackley | Apr 11, 2019 | BIA, Blog, Mobile-Social, SAM

Local ad spend on mobile and social advertising forecasted to grow at a compound annual growth rate (CAGR) of 5.6% from 2018 to 2023. $1.39 billion was spent on mobile local advertising by businesses in 2018, with that number increasing to $1.8 billion in 2023. What...
LCR Bytes: Mobile Advertising in San Francisco

LCR Bytes: Mobile Advertising in San Francisco

by Suzanne Ackley | Apr 7, 2016 | BIA, Blog, Mobile-Social

Locally targeted mobile advertising* in the San Francisco bay area is forecast to be $373.3 million in 2016, according to BIA/Kelsey’s new Local Competition Report (see chart above). Google is expected to take the largest single piece of the pie at 25 percent....

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