by Suzanne Ackley | Apr 11, 2019 | BIA, Blog, Mobile-Social, SAM
Local ad spend on mobile and social advertising forecasted to grow at a compound annual growth rate (CAGR) of 5.6% from 2018 to 2023. $1.39 billion was spent on mobile local advertising by businesses in 2018, with that number increasing to $1.8 billion in 2023. What...
by Suzanne Ackley | Apr 7, 2016 | BIA, Blog, Mobile-Social
Locally targeted mobile advertising* in the San Francisco bay area is forecast to be $373.3 million in 2016, according to BIA/Kelsey’s new Local Competition Report (see chart above). Google is expected to take the largest single piece of the pie at 25 percent....