by MacKenzie Lovings | Jun 14, 2023 | BIA, Blog, Radio
A large and growing list of radio stations in the U.S. are serving a diverse and fast-growing portion of the Hispanic population. To deliver a resource for this important and vibrant segment in media, BIA is pleased to publish its inaugural Hispanic Radio Stations...
by Celine Matthiessen | Oct 7, 2016 | BIA, Blog, SAM, SMBs
Facebook and other social media channels tracked in the Local Commerce Monitor™ (LCM) Wave 20 continue to be the most popular used channels among small businesses. Small businesses’ top three reasons they spend to advertise on social media are 1) ease...
by BIA Advisory Group | Aug 19, 2016 | BIA, Blog, Local Advertising Forecast, Mobile-Social, Newspapers, SMBs
This is the latest in BIA/Kelsey’s Analyst Workshop series. It delivers analyst insights through video renditions of recent presentations. Embedded video clips contains slides with analyst voiceover. _______ Local ad revenues will hit $146.3 billion this year,...
by Mark Fratrik | Aug 12, 2016 | BIA, Blog, Local Advertising Forecast, Radio
To help the radio industry and those who follow it, BIA/Kelsey has decided to issue quarterly local radio revenue reports. Our new analysis will begin the 3rd quarter of 2016 and we’ll issue the first report in November. As the local media marketplace becomes...
