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The Smallest of Small Businesses Do Their Own Advertising

The Smallest of Small Businesses Do Their Own Advertising

by Suzanne Ackley | May 24, 2017 | BIA, Blog, SAM, SMBs

One thing has been obvious across the past several waves of BIA/Kelsey’s Local Commerce Monitor™ survey of small businesses — the bigger the small business the more likely they are to choose to have assistance with their digital advertising (the “Do...
Selling Social To Small Businesses Key Topic at Upcoming Local Impact Los Angeles

Selling Social To Small Businesses Key Topic at Upcoming Local Impact Los Angeles

by Celine Matthiessen | May 12, 2017 | Blog, Conferences, SMBs

Nearly all of small businesses use social media (pages, ads, native, video, etc.) to advertise, whether free or paid solutions. And according to our Local Commerce Monitor™ survey of small businesses (Q3/2016) they are investing in their social media...
The Smallest of Small Businesses Do Their Own Advertising

Financial Small Businesses Go Local By Community Sponsorships

by Celine Matthiessen | May 11, 2017 | BIA, Blog, SMBs

BIA/Kelsey’s Local Commerce Monitor™ survey of small businesses (Q3/2016) asks small businesses in key industries such as financial services (banks, accountants, tax services and financial-based franchises) about their advertising strategies.  As with other...
The Smallest of Small Businesses Do Their Own Advertising

Happy Small Biz Week – Retail Small Businesses Prefer Visually Oriented Social Media

by Suzanne Ackley | May 3, 2017 | BIA, Blog, SAM, SMBs

When it comes to their social media marketing, retail small businesses prefer the channels that are visually oriented, according to BIA/Kelsey’s Local Commerce Monitor™ survey of small businesses (Q3/2016). As with the small businesses in most of the other...
The Smallest of Small Businesses Do Their Own Advertising

Happy Small Biz Week- New Businesses Use Both Paid and Free Channels

by Suzanne Ackley | May 1, 2017 | BIA, Blog, SAM, SMBs

National Small Business Week, a signature event of the U.S. Small Business Administration, kicked off on Sunday, April 30 and runs all week. For Small Business Week YP, who is a sponsor for Small Business Week, is hosting a webinar on Wednesday, May 3, on the five...
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