by Suzanne Ackley | Jan 18, 2017 | BIA, Blog, Mobile-Social, SAM, SMBs
Small businesses are increasingly using Instagram for advertising and promotion, according to Wave 20 of our Local Commerce Monitor™ survey of small businesses (Q3/2016). While a Facebook page is still the most popular social media used by small businesses,...
by Suzanne Ackley | Nov 30, 2016 | BIA, Blog, SAM, SMBs
In the spirit of the holidays and gift lists, BIA/Kelsey offers up our 2nd annual Holiday Wish List for SMBs. So what products and services are small and medium businesses most interested in adding to their marketing activities in 2017? In Wave 20 of our Local...
by Celine Matthiessen | Aug 12, 2016 | BIA, Blog, SMBs
A new study from the Alternative Board looks at the challenges faced by small businesses on social media. Over half of small businesses in the US have a Facebook page and the challenge for small businesses is not social presence but how to connect to consumers through...
by Celine Matthiessen | Aug 10, 2016 | BIA, Blog
With the end of summer and start of school, back to school shopping is on many consumers minds – 55% are using Pinterest for online shopping according to a Kleiner Perkin’s trend report. BIA/Kelsey track small business use of more than fifty advertising...
by Suzanne Ackley | Jul 21, 2016 | BIA, Blog, Mobile-Social, SAM, SMBs
Recently Pinterest introduced several new e-commerce features that it hopes will encourage its 100 million monthly users to buy items through its website. “These features are a big step in helping Pinterest become more of a shopping hub,” said company...