by Celine Matthiessen | Dec 21, 2017 | BIA, Blog, Mobile-Social, SAM, SMBs
Co-op advertising dollars go unused each year because small businesses are not always aware of the programs available or are unable to navigate the co-op advertising process. It’s no surprise that the majority-93% look to a third party like an agency or a...
by Celine Matthiessen | Apr 27, 2016 | BIA, Blog, SAM, SMBs
In our Local Commerce Monitor (LCM) Wave 19 survey of small businesses, when we look at small businesses who use direct mail, almost 60% pay a third party to manage their digital advertising. 30% of these small businesses say they use small, local digital agencies for...
