by Rick Ducey | Feb 2, 2024 | BIA, BIA Podcast, Blog, CTV/OTT
The local media landscape is adjusting to the meteoric rise of Connected TV (CTV) with an increasing inventory of impressions available to advertisers with more providers adding ad-supported service tiers to the 85 percent of US homes with at least one streaming...
by Suzanne Ackley | May 26, 2016 | Blog, Local Advertising Forecast
Over-the-air television advertising revenues* in Atlanta, Georgia reached $428.3 million in 2015, according to BIA/Kelsey’s new Local Competition Report on the Atlanta television market. This $428.3 million revenue estimate is broken down by owner in the pie chart...