by Suzanne Ackley | Apr 20, 2017 | BIA, Blog, SMBs
This week Snapchat announced it was rolling out a new feature on its platform called World Lenses. World Lenses is basically a filter, but live Augmented Reality (AR). With World Lenses, anyone with a smartphone camera can add 3D elements to any scene they want to...
by BIA Advisory Group | Jul 29, 2016 | Blog, Mobile-Social
The migration from traditional display in mobile continues. Defined mostly as banner ads, we’ve seen a palpable backlash to their saturation, poor targeting and obtrusiveness. This has fueled the ad blocker movement. The latest evidence is seen in comments from...
by BIA Advisory Group | May 25, 2016 | BIA, Blog, Mobile-Social
When discussing early adopters in any new medium, newspapers aren’t usually on the list. But the New York Times has bucked the trend lately with a VR-focused newsroom and corporate mission. “We’ve got just about every desk in the newsroom —...
by BIA Advisory Group | Feb 1, 2016 | BIA, Blog
The biggest topic in the tech world today — and coming out of last month’s CES — is virtual reality (VR). Occulus Rift consumer units begin shipping next month and an entire value chain is forming, including the sector’s first industry...
