Case-study driven agenda will examine best practices for delivering local advertising and marketing solutions in the constantly shifting local commerce universe. CHANTILLY, Va. (April 4, 2016) – BIA/Kelsey today announced best-selling author and media theorist Steven...

After a year at number two, Hubbard Radio’s WTOP-FM, in Washington, DC, reclaims the top spot among the top 10 revenue-generating U.S. radio stations in 2015. CHANTILLY, Va. (March 30, 2016) – After sitting at number two in 2014, Hubbard Radio’s Washington, DC news...

GOLOCAL recognizes the best local marketing initiatives of brands, franchises and multi-location businesses. CHANTILLY, Va. (March 23, 2016) – BIA/Kelsey today announced the winners of the 2016 GOLOCAL Awards, recognizing successful local marketing initiatives...

GOLOCAL recognizes the best local marketing initiatives of brands, franchises and multi-location businesses, which BIA/Kelsey estimates will spend $61 billion on local media and marketing in 2016. CHANTILLY, Va. (March 15, 2016) – BIA/Kelsey today announced the...

Companion webinar will present key report findings with a focus on how social media has become an integral advertising channel for SMBs, and what media resellers need to know to successfully support SMB social advertisers. CHANTILLY, Va. (March 9, 2016) – Social media...

Looking Ahead to Programmtic in Local TV in 2016’ offers a brief history of programmatic TV, highlights current platforms, and features interviews with a panel of industry experts. CHANTILLY, Va. (March 2, 2016) – A new BIA/Kelsey Insight Paper examines the promise of...

Selected case studies will be featured at the new BIA/Kelsey ENGAGE conference, May 16-18, in Austin, where the focus will be on best practices for delivering local advertising and marketing services. CHANTILLY, Va. (Feb. 25, 2016) – BIA/Kelsey invites case study...

The summit will gather brands, agencies, media and adtech/martech platforms that are targeting local audiences, to examine the drivers of an estimated $61B in brand-to-local marketing spending. CHANTILLY, Va. (Feb. 10, 2016) – BIA/Kelsey today announced keynoters for...

BIA/Kelsey will highlight report findings at BIA/Kelsey BRANDS, a one-day summit on March 22 in New York examining the latest trends and best practices in brand-to-local marketing. CHANTILLY, Va. (Feb. 3, 2016) – A new report from BIA/Kelsey titled “Advertising and...

Brands and agencies are invited to nominate their local marketing successes; finalists will be showcased and category winners announced at BIA/Kelsey BRANDS, March 22, in New York. CHANTILLY, Va. (Jan. 20, 2016) BIA/Kelsey today announced a call for entries for the...