by Patrick Buono | Nov 21, 2024 | Press Releases
BIA’s CEO Addresses Key Projections, Trends and M&A Opportunities for Local Television at TVB Conference CHANTILLY, Va. (November 21, 2024) – Tom Buono, founder and CEO of BIA Advisory Services, shared insights on the future of local advertising at the annual TVB...
by BIA Advisory Group | Aug 7, 2024 | Press Releases
With 52% Of Overall Spend, Digital Local Ads in 2025 Will Surpass Traditional Advertising for The First Time CHANTILLY, Va. (Aug 7, 2024) – BIA Advisory Services’ latest U.S. Local Advertising Forecast delivers initial expectations for 2025 and updates...
by Patrick Buono | Apr 23, 2024 | Press Releases
BIA 2nd Edition of Hispanic Radio Directory Covers Nearly 2,000 U.S. AM & FM Stations, Illustrating Diversity of the Population, Formats and Ownerships CHANTILLY, Va. (April 22, 2024) – BIA Advisory Services has published the second edition of its Hispanic...
by BIA Advisory Group | Mar 13, 2024 | Press Releases
Significant growth in TV OTA, TV Digital, and CTV/OTT fueled by political and other local vertical advertising. CHANTILLY, Va. (March 13, 2024) – In its update to the 2024 U.S. Local Advertising Forecast, BIA Advisory Services estimates revenues across...
by MacKenzie Lovings | Dec 7, 2023 | Press Releases
Healthcare survey shows spending trends of healthcare marketers and that generative artificial intelligence services are heavily entering the marketing landscape. [Westerville, OHIO/Chantilly, VIRGINIA, December 7, 2023] – A comprehensive healthcare survey by BIA...
by Patrick Buono | Oct 23, 2023 | Press Releases
Impact of Global Economy Expected to Keep Most Business Categories Down; Without political the increase for the U.S. Local Ad Forecast in 2024 is only 2.2% CHANTILLY, Va. (Oct 23, 2023) – In its newly released 2024 U.S. Local Advertising Forecast, BIA...
