by BIA Advisory Group | Aug 13, 2025 | Press Releases
Revised outlook, with and without political advertising, is a 1.5 percent decrease from the firm’s March 2025 forecast. CHANTILLY, Va. (Aug. 13, 2025) – BIA Advisory Services’ revised 2025 U.S. Local Advertising Forecast projects total local advertising revenue...
by BIA Advisory Group | Jul 10, 2025 | Press Releases
SRDS Local Market Profiles from Adwanted USA are now infused with data on media advertising spend from BIA Advisory Services to help marketers, companies better understand and engage local markets. New York, NY (Thursday, July 10, 2025) – Adwanted USA and BIA Advisory...
by BIA Advisory Group | May 28, 2025 | Press Releases
Chantilly, VA (May 28, 2025) — In a presentation at the Louisiana State Broadcasters Convention in New Orleans, BIA Advisory Services will analyze the current landscape of state and local advertising spending in Louisiana. The program will provide deeper focus and...
by bkadmin | Apr 14, 2025 | Press Releases
CHANTILLY, VA – April 14, 2025 – BIA Advisory Services, a leader in media market intelligence, has appointed Senan Mele as Vice President of Forecasting and Data Analysis. In this role, Mele will lead the company’s forecasting initiatives and enhance its local...
by BIA Advisory Group | Mar 6, 2025 | Press Releases
CHANTILLY, VA – March 6, 2025 – BIA Advisory Services estimates that in 2025 U.S. local advertising revenue will reach $171 billion, excluding political spending. This represents a 6.1 percent increase over 2024, driven mainly by spending on digital media....
by Patrick Buono | Nov 21, 2024 | Press Releases
BIA’s CEO Addresses Key Projections, Trends and M&A Opportunities for Local Television at TVB Conference CHANTILLY, Va. (November 21, 2024) – Tom Buono, founder and CEO of BIA Advisory Services, shared insights on the future of local advertising at the annual TVB...
